One of the leading plastic injections molders and contract manufacturers brought on a brand new executive team, determined to aggressively modify corporate objectives to go head-to-head with the market leader.


Position the company as the leading contract manufacturer by forging relationships between the executive team and key industry influencers. Highlight the company's expertise in all four market segments (consumer, electronics, automotive and medical) while emphasizing the company's expertise in medical market, where the greatest revenue growth was predicted. Promote each of the company's 10 global facilities to local press.


  • Invitation to be keynote speaker at industry conference
  • Front page article in the Los Angeles Times business section
  • Multiple media briefings secured at industry trade shows, including MD&M West
  • Extensive coverage in all vertical publications, specifically coverage in Medical Device & Diagnostic Industry (MD&DI), Medical Design News, & Medical Product Manufacturing News (MPMN)
  • Contributed articles in publications including, Product Design & Development, Plastics Engineering, and Medical Device & Diagnostic Industry
  • CEO on front cover of industry leading publication, Modern Plastics
  • Front cover article in leading vertical publication, Plastics Decorating

       * team member's previous experience