We're experienced in creating and executing successful PR campaigns for start-ups and well-established public companies in the enterprise and SMB software and solutions arena. As a result of extensive market knowledge and solid relationships with press and analysts at outlets such as eWeek, Gartner, InformationWeek, The Wall Street Journal and Yankee Group, teams have been able to increase market mindshare and help shape and execute the strategic marketing/PR goals for a broad spectrum of software clients in areas such as Application Development/Tools, Analytics, CRM, ERP, Collaboration, Knowledge Management, Embedded, Security and Storage.